Must A Aspiring Influencer Friend Cease Using Me for Content?

The Prosecution: Beth

At times she films me while I’m eating. It's jarring to spot myself on her Instagram – it feels like a sudden shock.

My best friend of 10 years, Marielle, labels herself the “content queen”. It can be amusing for a short while, but it strains our relationship.

Being highly outgoing, there's a constant urge the need to record everything constantly. During meals out, her motto is, “The camera eats first,” and snaps pictures with the flash on, which induces embarrassment. It's unpleasant when strangers see her posing or filming – I get vicarious awkwardness. It also frustrates me because meals lose their warmth.

She's not quite an influencer yet, but Marielle is aspiring to become one. She creates video blogs about city life, a day in her life, and her work as a stylist. The material is quality, I’ll give her that, but I don’t want to be dragged into it. Sometimes she films me while dining, or simply tagging along. I’ll see myself on her feed afterwards, and it comes like a jumpscare: I’ll have bare-faced, making a strange expression or photographed mid-bite. It’s uncomfortable.

She also anticipates that I will to film her at inconvenient times. Often I'm in conversation to someone else, or we’ll just be spending time in the street. The dynamic feels like our bond has turned into me being her free crew. She has the means to hire someone if she wanted high-quality content. Upon mentioning my unease about the situation, she brushed it off. I've been invited to a couple of industry functions, which were appreciated, but that doesn't compensate for all the energy I spend helping her make content.

I’m grateful that she has supported me with my design career, but I don’t want our connection to become just a ledger of exchanges. I don’t feel she’s fake or inauthentic, but sometimes I feel that if recording starts, we will start performing in a way that makes us look good for her vlog.

Her directive is, “Alright, smile for the camera!” and record me laughing with someone. It feels forced. It's crucial her to recognize that our decade-long friendship still has boundaries. I love being with her, but I also want to experience it without being filmed, altered, or shared for an audience. I am not a prop for her Instagram.

The Defence: Marielle

I hope Beth to see that the content we make together can get us an opportunity.

I am passionate about creating videos. It’s not just a pastime; it’s part of who I am. Producing content and sharing my life online allows me to show my personality and engage with people in novel forms.

I wouldn't label myself as a full influencer yet, but it's savvy to generate income from your interests. I look up to people on social platforms who pull off that style of casual, DIY film-making.

Creating content is my interpretation of engaging with life: observing the details, sharing them with an audience that appreciates the craft behind it. I never intend to make my friend uncomfortable. Bringing her to industry events was my method of offering access, providing her a chance to experience behind-the-scenes moments that could benefit her professional path too. That isn't leverage, it’s just being realistic.

I’d still take her to such functions even if she didn’t help me, but I desire her to see the benefits the work we create together can get us: a foot in the door. I understand not everyone likes being filmed, but sometimes spontaneity is what makes material genuine. Appearing on video from time to time is part and parcel of being my friend. I'd remove anything she asked, but she hasn't made such a request yet.

I don’t expect anyone to be my personal videographer, but friends support one another in minor capacities. I thought filming a short video here or there would be enjoyable for Beth. Creativity thrives in partnership, and having my friend around makes endeavors energetic and enjoyable. I don't compel her to take part in anything, and I’d never intentionally embarrass her. But filming together occasionally is part of how I document our time together.

I value our friendship profoundly and want to avoid content creation to come between us. I’m willing to compromise: like requesting permission before filming, and avoiding angles that might make her uncomfortable.

This isn’t about power, it’s about sharing my world while still respecting hers. Obviously content creation is not a substitute for real connection: it's merely part of how I experience life and I desire her to be involved in a way that’s enjoyable for both of us.

The Jury: Public Sentiment

Is it right for her to stop recording herself and her friend when they are socializing?

There’s nothing more excruciating than having a friend point a camera at you. I understand that it's her job, but I don’t make friends come to my workplace. Perhaps she can find influencer friends to create content with. With the dark, looming future of technology, personal relationships are the only thing we have – don’t waste them!
A respondent, 25

If you’re doing something professionally, you can’t ask your friends for help every time, even if they have done it before. If Marielle loves creating, that doesn't imply all those around her is willing material. She needs to respect her friend's privacy.
Another reader, 26

Marielle might love producing videos and displaying her life publicly, but it’s not for everyone. It was kind she has assisted Beth’s career, but she needs to listen to what her friend desires.
A commenter, 27

It seems like you value each other, so cling to that and make sure it’s the focus in your friendship. Foster some real experiences, where true emotions are stored, not online archives. Even public figures who seem to reveal their worlds actually have more privacy than it seems.
One opinion, 53

Marielle appears to be not fully engaged nor authentic when they're together – she's on the job. Both seem unsure as to what’s reasonable. The answer lies not in trying to alter one another, but in each establishing clear limits around what feels acceptable to them and determining if there is an mutually agreeable middle ground.
A final view, 71

Now You Be the Judge

In an online poll: is Marielle over-exposing their bond?

Charles Mendoza
Charles Mendoza

A seasoned gaming analyst with over a decade of experience in online casino trends and player psychology, sharing actionable insights.